Start-up businesses and small traders are being given the chance to secure their own pitches across North Norfolk.
It follows a decision by North Norfolk District Council to increase the number of concession pitches across the area. It will increase consumer choice, benefit taxpayers and open up more opportunities for local businesses.
Judy Oliver, portfolio holder for asset commercialisation, said: “Our concession locations have always been popular and many businesses have come back year after year because of the opportunities the sites provide.
“Following a review of our portfolio, we have now identified some further possible sites for concessions. This will provide opportunities for more local businesses and a wider choice of facilities for locals and visitors, as well as providing further revenue for the council and the district.”
The sites are in places such as busy car parks and seaside promenades and the concessions typically include hot food and ice-cream vans, but NNDC is hoping to expand the offerings and will consider any business that wants to bid for a pitch.
North Norfolk District Council leader Tom FitzPatrick said: “Taking on a concession pitch can be a great way for start-up businesses to test the market and hone their skills before looking for bigger premises. The rents are more affordable than on fixed premises and running costs are lower.”
Two supporters of the concessions scheme are Nathan and Adele Boon (pictured), who signed a three-year deal last season on a pitch in Overstrand for their business, The Bucket List, which sells buckets of chips with homemade toppings.
Adele said: “It had been an idea we had wanted to pursue for a while but we needed the location to be just right. The concession at Overstrand gave us a very well-kept position overlooking the beautiful North Norfolk coast. Having the site has given us a fantastic concept and created the ability to grow our business fast.
“We promote the area and use it at the forefront of advertising through social media, and it has certainly worked. We couldn’t be happier with our pitch.”
North Norfolk’s concession businesses have traditionally operated between April and December but NNDC is looking to bring the 2018 start date forward to March, so that businesses can make the most of Easter.
To apply for a concession pitch, visit www.north-norfolk.gov.uk/concessions. Applications must be submitted by early January.